Account Director Retail (all genders)
Core
Acquiring new business from existing and new clients in the Retail and Telco industries, identifying cross- and up-selling potential, and advising clients on national and international marketing strategies.
Role type
Senior Account Director (Retail & Telco)
Builds
Integrated B2B and B2C communication campaigns combining data, media, and creative expertise for retail and telco clients.
Domain
Digital Marketing Agency, Retail, Telco
Deliverable
product features
Required skills
Account management, Retail and Shopper marketing expertise, Telco industry knowledge, B2B and B2C communication strategy, Project initiation and management, Client relationship management, Integrated campaign planning (Performance, Retail, CRM, ATL), Business development, Market and brand analysis
Preferred skills
Experience in agency environment, Digital media focus, Business administration background
Technologies
Data platforms, Media planning tools, Creative production tools, CRM systems
Responsibilities
Acquire new business and identify cross/up-selling opportunities, Advise clients on marketing strategies, Represent client interests within the agency, Ensure project requirements align with client needs, Support project management and creative teams, Foster integrated work across performance, retail, CRM, and ATL teams
Seniority
Senior, hands-on IC