(Senior) Performance Marketing Manager (m/w/d)
Core
Building a scalable performance marketing engine to drive growth and revenue for an international restaurant brand across Europe.
Role type
Senior Performance Marketing Manager
Builds
Scalable performance marketing systems and campaigns for a European restaurant chain
Domain
Food & Beverage / Performance Marketing
Required skills
Google Ads, Meta Ads, TikTok Ads, attribution modeling, funnel analysis, A/B testing, data-driven campaign optimization, cross-functional collaboration
Preferred skills
B2C performance marketing experience, agency background, customer journey mapping, growth hacking
Technologies
Google Ads, Meta Ads, TikTok Ads, analytics platforms
Responsibilities
Develop and optimize paid media campaigns across multiple channels, identify new revenue opportunities, design testing strategies, analyze performance data to drive business impact, collaborate with brand and creative teams, build internal performance marketing expertise
Seniority
Senior, hands-on IC