Search Coordinator
Core
Support the planning, execution, optimization, and reporting of paid search (SEM) campaigns across major search platforms.
Role type
Search Coordinator (Digital Marketing)
Builds
Paid search campaigns for marketers and brands
Domain
Digital Marketing / Media Buying
Required skills
Data analysis, Budget management, Keyword strategy, Campaign optimization, Reporting, Taxonomy management
Preferred skills
Google Ads, SA360, Google Analytics, Excel, PowerPoint
Responsibilities
Monitor and optimize paid search campaigns to achieve performance goals. Assist with campaign setup, trafficking, and QA across search platforms. Manage keyword lists, ad copy, ad extensions, and audience targeting. Analyze campaign performance and identify optimization opportunities. Develop reports and communicate actionable insights to internal teams and clients. Support budget pacing, billing reconciliation, and campaign administration. Maintain campaign taxonomy and ensure data accuracy across platforms.