Strategy Specialist
Core
Manages complex strategic activities and contributes to defining integrated communication and media planning frameworks for various clients and categories.
Role type
Strategy Specialist (Media & Communications)
Builds
Integrated communication strategies and media plans for client brands
Domain
Marketing, Media Planning, Digital Transformation
Required skills
Strategic analysis, Audience insight definition, Full-funnel communication strategy, Data analysis and interpretation, Strategic storytelling, Advanced Excel, BI tools, AI solution integration
Preferred skills
Experience in integrated and omnichannel campaigns
Technologies
Excel, BI tools, AI agents/workflows
Responsibilities
Lead multi-client and multi-category strategic analysis, Define evolved audience insights and consumer understanding, Supervise quality of strategic outputs and presentation decks, Support building full-funnel communication strategies, Coordinate with media, account, and analytics teams on integrated projects, Analyze cultural and social trends impacting brands, Ensure quality assurance of strategic deliverables, Support definition of complex strategic recommendations
