Senior Analyst, Commerce Media (Programmatic)
Core
Managing programmatic digital media campaigns for agency clients across retail and retail media networks, including set-up, optimization, reporting, and billing.
Role type
Senior programmatic media analyst
Builds
Digital media campaigns and performance reports for retail media networks
Domain
Digital advertising / Retail media
Required skills
Programmatic buying, DSP platforms, data analysis, campaign optimization, Microsoft Office, media planning
Preferred skills
Retail media network experience, Amazon/Walmart/Kroger platform familiarity, TheTradeDesk
Technologies
TheTradeDesk, Amazon, Walmart, Instacart, Kroger, Target, Walgreens, CVS, DSP platforms
Responsibilities
Execute and optimize digital media campaigns, manage publisher/platform relationships, create performance reports, troubleshoot campaign issues, assist in training analysts, handle billing reconciliation
Seniority
Mid-level, hands-on IC