Associate Director, Media
Core
Lead the Media department, own key accounts, and develop strategic media plans to grow clients' business.
Role type
Senior IC media director (agency)
Builds
Campaign media strategies and analysis for clients
Domain
Digital marketing and media planning
Required skills
Media planning, comms strategy, performance analysis, digital environment expertise, project management, performance management, budget management, client relationship management, publisher relationship management
Preferred skills
Generative AI tools (ChatGPT, Google Gemini, DALL·E, Midjourney), prompt-based interaction
Responsibilities
Oversee development of campaign media strategies and analysis for clients; guide and manage relationships between Media teams, account directors, and clients; provide feedback to Media teams using performance evaluation; manage revenue and program budgets; spot issues with core client teams and develop new client relationships; maintain and improve success of publisher relationships