Associate Director, National Video Investment (Media Buying)
Core
Oversees media buying and investment initiatives, creating and executing integrated media plans across the video ecosystem to maximize reach for clients.
Role type
Senior media buying director
Builds
Integrated media plans and campaign executions across linear TV, FEP, VOD, OTT, Mobile, Connected TV, and Addressable channels
Domain
Media buying and advertising
Required skills
Strategic media planning, team management, campaign execution, proposal development, vendor relationship management, data analysis, forecasting
Preferred skills
Understanding of TV landscape, quantitative skills, technical proficiency in Excel and media tools
Technologies
Mediaocean, Prisma, Ad Servers, DSPs, DMPs, Social Platforms
Responsibilities
Direct and manage daily campaign workflows across the video ecosystem; assume ownership of campaign execution for assigned client accounts; review client deliverables for quality; develop strategic proposals; manage, train, and mentor a team; maintain relationships with vendors and internal teams; participate in forecasting exercises.
Seniority
Senior, hands-on IC with team leadership
