Digital Marketing Manager (m/w/d)
Core
Manage digital marketing channels including website, SEO, content, and marketing automation to drive lead generation and visibility for an AI data platform.
Role type
Digital Marketing Manager (B2B Technology)
Builds
Website, landing pages, content, automated customer journeys, webinar campaigns, and SEO/GEO visibility.
Domain
B2B Technology / AI Data Platforms
Deliverable
product features
Required skills
HubSpot Marketing Hub, SEO, GEO, Web Analytics, Content Strategy, Project Management, Webinar Management, Conversion Optimization
Preferred skills
B2B Technology marketing experience, Agency management experience
Technologies
HubSpot, Google AI Overviews, ChatGPT, Perplexity
Responsibilities
Develop and optimize website and landing pages; Create target-group-specific content; Manage HubSpot workflows and email marketing; Plan and execute webinars; Analyze performance data and derive optimization measures.
Seniority
Mid-Senior, hands-on IC
