Vice President, Paid Social
Core
Strategic leadership and management of paid social strategy, execution, and client relationships for a portfolio of key accounts.
Role type
Senior IC Vice President, Paid Social
Builds
Paid social strategies, campaigns, and client growth solutions
Domain
Digital Media / Paid Social / Marketing
Deliverable
product features
Required skills
Paid social strategy, client relationship management, team leadership, data analysis, business acumen, presentation skills, budget management
Preferred skills
AI-driven targeting expertise, new business development, talent development
Technologies
Campaign management tools, bidding technologies, publisher self-service platforms, Microsoft Office Suite
Responsibilities
Provide strategic vision and leadership for paid social initiatives across assigned clients. Develop comprehensive paid social strategies and action plans. Analyze campaign performance and translate data into actionable insights. Guide teams in optimizing campaigns and implementing new technologies. Serve as a senior point of contact and strategic advisor for clients. Support new business development and pitches. Develop talent through coaching, feedback, and mentorship.
Seniority
Executive, strategic leadership & mentorship