Paid Social Account Director
Core
Lead strategy, planning, and performance of paid social campaigns for a leading entertainment and communications client, uniting specialists to reach millions of households.
Role type
Senior client partner / Account Director
Builds
High-impact brand and commercial campaigns across TV and digital channels
Domain
Digital marketing / Paid social / Entertainment industry
Required skills
Paid social strategy, campaign planning, data interpretation, client relationship management, team leadership, campaign activation and optimization
Preferred skills
Experience with Meta, TikTok, Snapchat platforms, familiarity with CM360/Adobe/Google Analytics, coaching and development experience
Technologies
Meta, TikTok, Snapchat, CM360, Adobe, Google Analytics
Responsibilities
Own paid social strategy and performance; Partner on quarterly/annual planning; Act as senior client point of contact; Turn data into insights; Collaborate on joined-up campaigns; Oversee activation and reporting; Lead and support UK and offshore teams
Seniority
Senior, hands-on IC with leadership responsibilities