Campaign Architect
Core
Lead the design and implementation of GenAI-enabled marketing automation platform solutions for enterprise-scale client projects.
Role type
Senior IC Marketing Automation Architect (AI/GenAI focus)
Builds
Marketing automation solutions, middleware, custom scripting, and AI-driven decisioning workflows
Domain
MarTech, Marketing Automation, Generative AI, Customer Data Platforms
Deliverable
production ML models
Required skills
Marketing automation platform design (Adobe Campaign, Salesforce Marketing Cloud, Braze, Iterable), Agentic AI orchestration and topology design, LLMOps, API development, Object-oriented back-end languages (Java, C#, .Net), SQL, HTML/JavaScript frameworks, Customer Data Platform experience, Algorithmic decisioning
Preferred skills
Web analytics platforms, Tag management systems, TensorFlow/PyTorch for AI model deployment
Technologies
Adobe Campaign, Adobe Journey Optimizer, Salesforce Marketing Cloud, Braze, Iterable, Adobe Sensei, SF Agentforce, Einstein, Braze AI Decision Studio, TensorFlow, PyTorch, React, Vue.js, Angular, AMPscript, Postman, Jira, MS Project
Responsibilities
Lead technical design and implementation of complex, high-volume marketing automation projects; Provide technical leadership to delivery managers; Identify technical design risks and develop mitigating approaches; Lead development resources for middleware and custom application development; Establish standard processes for development efforts; Manage multiple competing priorities
Seniority
Senior, hands-on IC with mentorship responsibilities
