Director, Paid Social
Core
Senior strategic lead responsible for day-to-day ownership of paid social strategy, activation, and performance for a dedicated client, guiding team excellence and aligning efforts with broader marketing objectives.
Role type
Director, Paid Social (Senior IC with people management)
Builds
Paid social campaigns and strategies across Facebook, Instagram, and TikTok
Domain
Digital Marketing / Paid Social / Agency Services
Deliverable
client delivery
Required skills
Paid social strategy, team leadership, client relationship management, campaign optimization, data analysis, strategic planning, presentation skills, platform mechanics knowledge
Preferred skills
AI-enabled tools expertise, advanced Excel proficiency
Technologies
Facebook, Instagram, TikTok, Microsoft Excel
Responsibilities
Lead and develop a paid social media team to execute and optimize campaigns; Design and oversee paid social strategies across key platforms; Foster strong relationships with clients and internal teams; Develop action plans for achieving and measuring social media success; Deliver clear presentations to senior client stakeholders; Provide strategic direction on optimization and new platform features.
Seniority
Director, hands-on IC with people management