Integrated Media Planner / Senior Planner
Core
Develop, execute, and optimize integrated media campaigns for luxury and premium brands in the Singapore market.
Role type
Senior Integrated Media Planner
Builds
Integrated media campaigns across digital, social, search, programmatic, performance, and offline channels
Domain
Marketing / Media Planning
Required skills
Integrated media planning, campaign measurement, budget management, performance reporting, stakeholder management, data analysis, risk management, presentation skills
Preferred skills
Luxury or premium brand experience, familiarity with Singapore media landscape
Technologies
Microsoft Excel, PowerPoint
Responsibilities
Support integrated media planning across digital, social, search, programmatic, performance, and offline channels. Coordinate campaign implementation with internal teams, media partners, and vendors. Manage media plans, budgets, timelines, documentation, and material deadlines. Monitor campaign delivery and flag risks or optimization opportunities promptly. Prepare performance reports, competitive reviews, and post-campaign analyses. Turn data and market insights into clear, actionable recommendations. Support client meetings, presentations, and regular campaign updates.