Vice President, Planning
Core
Lead media planning and strategy for complex, large-spend campaigns, driving insights and cross-media solutions for disruptive, fast-growing brands.
Role type
Senior IC media planning director (strategy & team leadership)
Builds
Strategic marketing solutions, media plans, and client-facing proposals
Domain
Digital and local media planning, brand transformation
Required skills
Media planning/strategy, team management, digital media, local media planning/buying, deck writing, budget management, channel allocation, audience development, presentation skills, Microsoft Office (Excel, PowerPoint), media systems/platforms
Preferred skills
Kantar, MOAT, Prisma, ComScore
Responsibilities
Strategize with internal leads, partner agencies, and clients to develop innovative marketing solutions; Review client deliverables for quality and viability; Own development of strategic proposals and client-facing POVs; Assume accountability for campaign planning for assigned accounts; Lead knowledge share sessions to optimize campaign performance; Collaborate with key partners including clients and leadership; Oversee budget management and flowchart development; Manage and develop Supervisors and Associates.
Seniority
Senior, hands-on IC with team management