Associate Director
Core
Execute media strategies, negotiate cable purchases, and manage brand allocations and billing for national broadcast and online video campaigns.
Role type
Senior media strategy manager (Associate Director)
Builds
Media buying strategies, allocation plans, and billing reports for client campaigns
Domain
Advertising and Marketing
Required skills
Media strategy, negotiation, quantitative analysis, brand allocation management, billing oversight, schedule management, post-buy analysis, ADU package analysis
Preferred skills
Online video experience, account industry knowledge
Technologies
Mediaocean, MBOX, Nielsen Net Rating, Comscore, AdRelevance, eMarketer, Forrester, Integral Ad Science, Excel, Word, PowerPoint
Responsibilities
Negotiate cable purchases, create recommendation documents, develop POV/position papers, oversee brand and corporate ownership allocations, manage Tardiis allocations, oversee billing discrepancies, check schedule inputs, create Mission Control documents, review post-buy analysis, analyze ADU packages
Seniority
Senior, hands-on IC with leadership responsibilities
