Senior Associate, Strategy
Core
Assists the Strategy team in selecting media channels and programs based on established strategic media approaches.
Role type
Associate media planner and strategist
Builds
Media plans, strategic presentations, and client campaign deliverables
Domain
Healthcare media and advertising
Required skills
Media planning, media buying, audience insights analysis, competitive data analysis, financial documentation alignment, media research tools proficiency, media software proficiency, presentation creation, task management
Preferred skills
Media research tools familiarity, competitive marketplace knowledge
Technologies
Excel, PowerPoint, Clear Decisions, Media Ocean
Responsibilities
Assist in developing media plans and strategic presentations; Manage tasks across multiple accounts and campaigns; Collaborate with internal cross-functional teams; Gather and analyze audience insights and competitive data; Own and maintain media Flowcharts; Create and update Creative Asset Trackers and Traffic Workbooks; Monitor and resolve issues; Respond to client requests; Participate in team recruiting efforts
Seniority
Associate, foundational expertise