Associate Planning Director
Core
Lead end-to-end media planning and develop cross-channel media strategies for a diverse entertainment portfolio to deliver measurable business outcomes.
Role type
Senior IC media planning director
Builds
Integrated media campaigns for entertainment brands
Domain
Media & Entertainment
Required skills
Multi-channel media strategy, Campaign planning, Stakeholder management, Team coaching, Commercial awareness, UK media landscape knowledge
Preferred skills
Strategic thinking, Trend analysis, Process improvement
Responsibilities
Lead end-to-end media planning across a diverse entertainment portfolio, Translate client objectives into effective cross-channel media strategies, Partner with investment and activation teams to create integrated campaign plans, Coach and mentor Planning Managers and Executives, Identify opportunities to improve team ways of working, Stay informed on media and consumer behaviour trends
Seniority
Senior, hands-on IC with mentorship responsibilities