PG India - Senior Vice President
Core
Senior Vice President leading the book of business for multiple clients, managing strategic bidding, budget, P&L, and delivering integrated digital marketing solutions.
Role type
Senior leadership, strategy & business development
Builds
Integrated digital marketing campaigns and brand objectives for clients
Domain
Digital Marketing & Media
Deliverable
product features
Required skills
Strategic bidding & budget management, P&L management, Client relationship management, Digital media planning, Cross-sell/Up-sell strategy, Team leadership & training, New business pitches, Performance analysis, Publisher liaison
Preferred skills
Knowledge of Search, mobile, display, Social, Native & Programmatic, Process improvement, Competitive analysis
Technologies
Facebook, Twitter, Instagram, Excel, PowerPoint, Microsoft Word
Responsibilities
Lead the book of business consisting of multiple clients, Manage the P&L, receivables, and contract status, Provide strategy and review Digital Performance with the Media team, Assist with new business pitches, Liaison with all publishers for best value, Deliver Integrated Brand objectives with 360 digital marketing solutions, SPOC for client queries & escalations
Seniority
Senior, hands-on IC