Media Supervisor
Core
Leads local media planning and emerging media strategy for the Lexus Dealer Association (LDA) in larger local markets, including regional travel and client presentations.
Role type
Senior media planning supervisor
Builds
Integrated media plans across digital, local broadcast, search, print, and out-of-home for the Lexus Dealer Association
Domain
Advertising and media planning
Required skills
Media planning, vendor negotiations, financial reconciliation, team supervision, strategic media recommendations, market analysis, budget management, client presentation, project delegation
Preferred skills
Cross-discipline media experience, proactive market expertise, innovative opportunity identification
Technologies
Nielsen, ComScore, IHS, MediaOcean (OX), Mediatools/Guideline, Prisma, CMR, IMS, MRI/Simmons, Microsoft Excel, Word, PowerPoint
Responsibilities
Develop media plans across multiple large markets; supervise and support the planning team; delegate tasks and follow up with junior team members; collaborate with bullpen to approve work; maintain digital buys and compile metrics reports; review and approve spot buys; ensure accurate financial accountability; develop POVs on media opportunities; create and deliver client presentations; travel to support client and agency meetings.
Seniority
Senior, hands-on IC with leadership responsibilities