CareerPlan

Senior Conceptual Copywriter

Johannesburg, South AfricaFull-time2026-07-03 → 2026-10-22

Core

Deliver exceptional, integrated concepts that exceed client briefs and expectations by understanding strategy and being media agnostic.

Role type

Senior conceptual copywriter (creative agency)

Builds

Integrated marketing campaigns and creative concepts for clients

Domain

Advertising and marketing

Deliverable

product features

Required skills

Conceptual thinking, digital platform understanding, agile problem solving, time management, clear articulation of ideas, pitch presentation

Preferred skills

Experience with guerrilla activations, mobile and out-of-home media, client presentation skills

Technologies

Microsoft Word, Keynote, PowerPoint

Responsibilities

Interrogate briefs to get necessary answers, manage the creative process, work with strategists and media teams, participate in pitches, define campaign tone, generate and sell ideas, compile client presentations, attend recordings and shoots

Seniority

Senior, hands-on IC