Analytics Director
Core
Lead the Analytics team to set measurement strategy for enterprise clients, focusing on modern measurement methodologies, privacy, and AI integration.
Role type
Senior leadership IC analytics director (measurement strategy)
Builds
Strategic measurement roadmaps, AI-driven measurement solutions, compliant data pipelines
Domain
Digital marketing, Martech, Data analytics
Deliverable
production ML models | dashboards & analysis | client delivery
Required skills
Strategic measurement planning, Modern measurement methodologies (MMM, incrementality, geo-testing, causal analysis), Privacy and signal loss management, Server-side architecture, AI in measurement, Commercial portfolio management, Team leadership and development, Technical auditing (SQL, JavaScript, Looker)
Preferred skills
Experience with non-Google platforms, Agentic workflows, Executive client relationship building
Technologies
GA4, GA360, Google Tag Manager, Google Cloud, SQL, JavaScript, Looker
Responsibilities
Develop strategic measurement roadmaps for enterprise clients, Own methodology across modern measurement and privacy, Act as principal advisor to senior client marketing leaders, Define approach to AI in measurement, Drive revenue growth via MarTech expansion opportunities, Lead and direct a multi-disciplinary analytics team
Seniority
Senior, hands-on IC with leadership scope
