Head of Marketing | Entertainment Sector
Core
Direct key client relationships and lead campaign strategy for the arts and major events industry, shaping the experience economy.
Role type
Senior IC marketing leader (Head of Marketing)
Builds
Integrated marketing campaigns for entertainment clients
Domain
Entertainment, Arts, Major Events
Required skills
Strategic account direction, end-to-end campaign management, team leadership and mentoring, financial management, business development, industry positioning, cross-platform advertising strategy, relationship building
Preferred skills
Experience in theatrical or live entertainment, existing industry relationships, knowledge of arts landscape
Responsibilities
Act as a strategic advisor to key clients, lead and oversee client campaigns end-to-end, lead and mentor the account team, own campaign budgets and financial performance, play an active role in new business pitches, build and maintain relationships with clients and stakeholders
Seniority
Senior, hands-on IC