Trade Marketing Spezialist - CE Kitchen Retail Marketing (m/w/d) / 45835
Core
Planning and executing B2B and B2B2C trade marketing activities, campaigns, and VKF actions for the Kitchen Retail channel.
Role type
Trade Marketing Specialist
Builds
Marketing campaigns and sales push measures for Bosch, Siemens, NEFF, and Constructa brands in Central Europe.
Domain
Consumer Electronics / Home Appliances
Deliverable
product features
Required skills
Trade Marketing expertise, 360-degree marketing, digital marketing, social media, campaign management, project management, agency management, B2B marketing, trade show management
Preferred skills
Budget management, product launch planning, sales push measures
Technologies
Social Media platforms, Digital Marketing tools
Responsibilities
Conceptualize, plan, and implement B2B and B2B2C trade marketing activities and campaigns; Plan and manage all marketing activities for key accounts with budget responsibility; Develop B2B measures for product launches and sales push actions; Develop and implement measures for trade fairs.