CareerPlan

German-speaking Performance Marketing Lead

EuropeRemoteFull-time2026-10-12 → 2026-11-10
Remote

Core

Oversee paid acquisition strategy and standards for a portfolio of 25+ B2B SaaS brands while managing high-value accounts hands-on.

Role type

Senior Performance Marketing Lead (Paid Acquisition)

Builds

Paid media campaigns and acquisition systems for B2B SaaS portfolio companies

Domain

B2B SaaS, Performance Marketing

Required skills

Google Ads, Microsoft Ads, LinkedIn Ads, GA4, Google Tag Manager, CRM integration, B2B lead generation, budget management (€1M+), ad copywriting, campaign auditing

Preferred skills

ChatGPT ads, AI fluency, M&A due diligence experience

Technologies

Google Ads, Microsoft Ads, LinkedIn Ads, GA4, Google Tag Manager

Responsibilities

Own paid performance strategy and run top accounts hands-on; lead and support a network of PPC freelancers; advise brands on strategy and budget allocation; take over newly acquired brand accounts; partner with data analytics and M&A teams; align with SEO strategy

Seniority

Senior, hands-on IC