Digital Director
Core
Lead the digital agenda and product strategy for a major financial services client, spanning brand platforms to high-performing acquisition.
Role type
Senior IC Digital Director (Client Partner)
Builds
Integrated digital responses, growth opportunities, and full-funnel strategies for a financial services client.
Domain
Financial Services / Digital Media & Performance
Deliverable
product features
Required skills
Digital strategy, brand and performance management, client partnership, innovation across channels, team leadership, data capability, commercial growth, integrated campaign planning.
Preferred skills
Ability to push beyond the brief, challenge thinking, drive client investment in smarter solutions.
Technologies
Data frameworks, measurement frameworks, digital platforms.
Responsibilities
Lead end-to-end digital strategy across brand and performance; act as a true client partner solving business problems; drive innovation across channels, platforms, and data; own the digital component of integrated responses; lead and mentor a team of Digital Managers; identify growth opportunities and drive client investment.
Seniority
Senior, hands-on IC