Regional Market Development Manager (m/f/d) – Clinical Next-Generation Sequencing
Core
Drive market development and demand generation for clinical Next-Generation Sequencing (NGS) solutions in the Central EMEA region by translating European strategies into local initiatives and partnering with sales teams.
Role type
Regional Market Development Manager (Commercial Marketing)
Builds
Local marketing plans, customer engagement initiatives, and demand generation programs for clinical NGS portfolio.
Domain
Life Sciences / Clinical Genomics / Molecular Diagnostics
Deliverable
product features
Required skills
Market development strategy, commercial marketing, customer relationship management, campaign execution, stakeholder engagement, data analysis, project management
Preferred skills
Life sciences background, experience in clinical genomics or molecular diagnostics, fluency in German and English, ability to travel
Technologies
NGS platforms, Ion Torrent technologies
Responsibilities
Translate European marketing strategies into local initiatives, partner with sales to accelerate growth, execute integrated marketing campaigns, engage Key Opinion Leaders and clinical stakeholders, create customer experiences via webinars and congresses, monitor market trends, measure campaign performance
Seniority
Mid-Senior, hands-on IC
