Senior Consultant Global Market Research (m/w/d)
Core
Building and developing a global market research function to support strategic and operational decisions across the group's gaming and entertainment device business.
Role type
Senior IC market research consultant (strategy & operations)
Builds
Global market research frameworks, standards, and operating models for a gaming/entertainment group
Domain
Gaming industry + market research
Deliverable
dashboards & analysis
Required skills
Global market research, customer/consumer insights, competitive intelligence, business analytics, strategic consulting, international project leadership, stakeholder management, budget management, external partner management
Preferred skills
Gaming industry knowledge (online gaming)
Technologies
N/A
Responsibilities
Develop the group-wide market research framework, methods, quality standards, and governance principles; Act as a strategic advisor and sparring partner for business units on market potential, expansion, M&A, and product decisions; Translate complex research results into actionable recommendations; Manage the global market research portfolio and Make-Buy partner strategies; Establish reusable research frameworks and knowledge platforms.