Technical Marketing Manager – Fokus: CRM & Marketing Automation (all genders)
Core
Develop and implement CRM strategies and marketing automation processes to generate, qualify, and convert leads into customers for SMB clients.
Role type
Technical Marketing Manager (CRM & Marketing Automation)
Builds
CRM structures, lead generation campaigns, and multi-stage nurturing workflows for clients
Domain
B2B Marketing Technology / CRM
Required skills
CRM strategy development, Marketing Automation configuration, HubSpot, n8n, Make, Lead generation campaign design, Process structuring, Client consulting
Preferred skills
Salesforce, Brevo, Inbound marketing, AI tools usage
Technologies
HubSpot, n8n, Make, Salesforce, Brevo
Responsibilities
Develop and implement CRM strategies from analysis to optimization; Configure and operate CRM and automation platforms; Consult clients on marketing automation approaches; Coordinate with internal strategy, content, and development teams; Conduct client workshops and reporting
Seniority
Mid-level, hands-on IC