CareerPlan

Technical Marketing Manager – Fokus: CRM & Marketing Automation (all genders)

Paderborn, NORDRHEIN_WESTFALENFull-time2026-10-14 → 2026-11-11
Hybrid

Core

Develop and implement CRM strategies and marketing automation processes to generate, qualify, and convert leads into customers for SMB clients.

Role type

Technical Marketing Manager (CRM & Marketing Automation)

Builds

CRM structures, lead generation campaigns, and multi-stage nurturing workflows for clients

Domain

B2B Marketing Technology / CRM

Required skills

CRM strategy development, Marketing Automation configuration, HubSpot, n8n, Make, Lead generation campaign design, Process structuring, Client consulting

Preferred skills

Salesforce, Brevo, Inbound marketing, AI tools usage

Technologies

HubSpot, n8n, Make, Salesforce, Brevo

Responsibilities

Develop and implement CRM strategies from analysis to optimization; Configure and operate CRM and automation platforms; Consult clients on marketing automation approaches; Coordinate with internal strategy, content, and development teams; Conduct client workshops and reporting

Seniority

Mid-level, hands-on IC