Senior Creative Strategist, Fashion
Core
Lead creative strategy for enterprise fashion and ecommerce accounts, shaping paid social campaigns to drive growth.
Role type
Senior Creative Strategist (Fashion/Ecommerce)
Builds
Paid social campaigns and creative assets for enterprise clients
Domain
Fashion, Ecommerce, Digital Marketing
Required skills
Paid social strategy, creative performance analysis, copywriting, consumer insights, brand research, production oversight, client management, AI tool application
Preferred skills
Programmatic creative channels (display, CTV, OLV), Google Performance Max, YouTube Ads insights
Technologies
Meta Ads Manager, TikTok, YouTube, Pinterest, Asana, AI-enabled platforms
Responsibilities
Lead paid social creative strategy for 6–10 enterprise clients; Develop high-performing creative concepts using performance data and research; Audit accounts and create monthly creative roadmaps; Write direct-response copy and scripts; Oversee creative production and provide feedback on assets; Manage production workflows and timelines; Lead internal creative syncs and cross-functional collaboration; Serve as primary client contact for strategy; Monitor performance against retention and revenue goals
Seniority
Senior, hands-on IC