Analista de Marketing Sênior
Core
Plan and execute data-driven content strategies to generate demand, integrating product, media, and sales teams to ensure campaign success and product launches.
Role type
Senior Marketing Analyst (Demand Generation & Content Strategy)
Builds
Integrated marketing campaigns, content assets, and product launch communications for a SaaS platform.
Domain
SaaS B2B, Document Management, Latin America
Deliverable
product features
Required skills
Data-driven content strategy, HubSpot (flows & automations), Go-to-Market planning, Copywriting, AI tooling for content production, Cross-functional collaboration
Preferred skills
Advanced Spanish, Advanced AI orchestration tools
Technologies
HubSpot, AI tools
Responsibilities
Create and execute content strategies focused on demand generation; Operate and optimize HubSpot flows and automations; Define, monitor, and report success metrics; Plan and execute Go-to-Market communications for new features and campaigns.
Seniority
Senior, hands-on IC
