CareerPlan

Digital Marketing Manager - Kampagnenkoordination & CRM (m/w/d), Bielefeld Verwaltung

Bielefeld, NORDRHEIN_WESTFALENFull-time2026-10-26 → 2026-11-12

Core

Coordinate and execute digital marketing campaigns and CRM measures for Lucky Bike's online shop and customer touchpoints.

Role type

Digital Marketing Manager (Campaign Coordination & CRM)

Builds

Digital marketing campaigns, CRM and newsletter campaigns, landing pages

Domain

Retail (Bicycle specialty stores) + Digital Marketing

Required skills

Digital marketing, Campaign management, E-Commerce, CRM, Newsletter marketing, Marketing automation, Omnichannel marketing, Agency/partner management

Preferred skills

Organizational skills, Communication skills, Analytical thinking, Independent work

Technologies

Marketing automation tools, CRM systems, Landing page builders

Responsibilities

Coordinate and implement digital marketing and action campaigns, Create briefings and manage task timing and alignment, Plan and execute CRM and newsletter campaigns, Monitor relevant marketing KPIs and create reports, Identify and implement operational optimization measures

Seniority

Mid-level, hands-on IC