Digital Marketing Manager Website, Content & E-Mail-Marketing (m/w/d),Düsseldorf,Berlin,Ham...
Core
Drive the development of digital marketing and communication channels, optimizing user experience and generating leads through data-driven initiatives.
Role type
Digital Marketing Manager (Website, Content & Email)
Builds
Company websites, landing pages, and automated email marketing campaigns
Domain
Professional Services / Audit & Advisory
Required skills
Website management & analytics, SEO & Generative Search Optimization (GEO), Content strategy, Email marketing & automation, Stakeholder management, Data analysis
Preferred skills
B2B marketing experience, Professional services experience
Technologies
TYPO3, GA4, GSC, Sistrix, CleverReach, SAP Emarsys, Salesforce Marketing Cloud
Responsibilities
Manage and optimize company websites and digital user experience; Develop and implement SEO/GEO strategies; Create and optimize email marketing campaigns and automation workflows; Collaborate with stakeholders to develop targeted content; Ensure compliance with technical, data protection, and regulatory requirements; Train internal users on CMS and marketing tools.
Seniority
Mid-Senior, hands-on IC
