Paid Advertising Manager (m/w/d)
Core
Design, launch, and optimize paid advertising campaigns for clients across Google Ads, Microsoft Advertising, and other channels to drive measurable success.
Role type
Paid Advertising Manager
Builds
Paid advertising campaigns and performance reports for digital marketing clients
Domain
Digital Marketing / Performance Marketing
Required skills
Google Ads, Microsoft Advertising, performance KPI analysis, campaign structuring, keyword research, target audience analysis, account auditing, hypothesis testing, reporting, client communication, budget management, process improvement
Preferred skills
AI tool usage, up-selling identification, cross-channel strategy
Technologies
Google Ads, Microsoft Advertising
Responsibilities
Conceive and manage paid advertising campaigns; analyze KPIs and implement optimizations; create reports and conduct audits; provide expert recommendations to clients; communicate project status and results; ensure quality standards and budget adherence; identify process improvements and up-selling opportunities
Seniority
Mid-level, hands-on IC