Performance Marketing Manager (m/w/d)
Core
Planning, execution, and optimization of performance marketing campaigns across digital channels to drive new customer acquisition and lead generation.
Role type
Performance Marketing Manager
Builds
Digital marketing campaigns and client projects
Domain
Digital Marketing / Performance Marketing
Required skills
Campaign planning and optimization, Multi-channel digital marketing management, Reporting and analysis, Strategy development for lead generation, Budget planning and control, Market and competitor analysis
Preferred skills
Experience with analysis and tracking tools, Structured and independent work style
Technologies
Analysis and tracking tools
Responsibilities
Plan, implement, and optimize performance marketing campaigns; Monitor and manage online marketing measures across various digital channels; Create reports, evaluations, and recommendations for clients and stakeholders; Develop and implement strategies for new customer acquisition and lead generation; Manage and optimize existing client campaigns; Collaborate with internal departments and external partners; Conduct market, competitive, and target group analyses
