Performance Marketing Manager (m/w/d) Paid Ads
Core
Managing paid advertising campaigns across Google Ads, Meta Ads, and LinkedIn Ads for B2B clients, focusing on lead generation and ROI.
Role type
Performance Marketing Manager (Paid Ads)
Builds
Paid media campaigns and client reporting
Domain
Digital Marketing / Performance Advertising
Required skills
Google Ads, Meta Ads, LinkedIn Ads, GA4, Google Tag Manager, Conversion Tracking, Lead Generation, Client Presentation, Budget Management, Data Analysis
Preferred skills
E-Commerce Tracking, AI Tools (ChatGPT, Claude), Automation (n8n), Google/Meta Certifications
Responsibilities
Manage and optimize existing client campaigns across multiple paid channels, decide on channel allocation based on lead quality, test new ad formats including AI-driven searches, configure and validate conversion tracking, present data-driven recommendations to clients, manage client budgets and billing.
Seniority
Mid-level, hands-on IC