Projektmanager Online-Marketing (w/m/d)
Core
Managing client relationships and leading online marketing projects by defining strategies, making channel mix decisions, and coordinating specialist teams.
Role type
Senior Online Marketing Project Manager
Builds
Client-specific online marketing strategies and campaigns
Domain
Digital Marketing / Online Marketing
Required skills
Client relationship management, strategic planning, channel mix decision-making (SEO/GEO, SEA, Social, Tracking), performance reporting, team coordination, autonomous prioritization
Preferred skills
AI tool utilization for research and automation, knowledge of multiple online marketing channels
Technologies
SEO/GEO, SEA, Social Media, Tracking tools, AI tools
Responsibilities
Lead client relationships and define goals/roadmaps, connect internal stakeholders with client business units, design strategies and make channel decisions, utilize AI for daily tasks and analysis, manage performance reporting with actionable recommendations, execute operational measures in selected projects
Seniority
Mid-Senior, hands-on IC