Retail Media Manager (m/w/d)
Core
Operate and optimize digital retail media activities, specifically marketplace advertising, to reach customers at the point of sale across European e-commerce and retail platforms.
Role type
Retail Media Manager (Marketplace Advertising)
Builds
Sponsored Ads campaigns, Visibility packages, and retail media placements on platforms like Amazon and online pharmacies.
Domain
Healthcare / E-Commerce / Digital Advertising
Required skills
Performance marketing, Marketplace advertising, Amazon Sponsored Ads, Retail media technologies, Programmatic display, Remarketing, Bid management, Data analysis, KPI management, Campaign optimization
Preferred skills
Amazon Marketing Cloud (AMC), DSP campaigns, Adference, Self-service platforms, BI tools, AI scaling
Technologies
Amazon DSP, Amazon Marketing Cloud, Adference, CitrusAd, Excel, BI tools
Responsibilities
Plan, set up, and optimize Sponsored Ads campaigns; Coordinate and book visibility packages with online pharmacies; Analyze campaign performance and derive optimization measures; Evaluate impact on revenue and market share; Create regular reports and performance analyses; Build new retail media channels in European markets.
Seniority
Mid-Senior, hands-on IC