Creative Director

## Responsibilities - Lead Creative Vision: Set and evolve PadSplit's creative direction across every customer touchpoint while ensuring a consistent, trusted brand experience. - Coach The Team: Lead, mentor, and develop designers, contractors, and agency partners while remaining hands-on in key creative initiatives. - Drive Campaigns: Partner with Marketing to create high-performing creative across paid, organic, lifecycle, email, social, and emerging channels. - Build Operations: Establish scalable creative workflows, production systems, quality standards, and resource management that enable speed without sacrificing quality. - Partner Cross-Functionally: Collaborate with Product, Engineering, Growth, Legal, and Operations to ensure creative is embedded early in major initiatives. - Strengthen Brand: Own PadSplit's visual identity, creative standards, messaging consistency, and overall brand reputation across every channel. - Leverage Customer Insights: Translate research, customer feedback, and performance data into stronger creative strategies and messaging. - Measure Performance: Use creative performance metrics, experimentation, and AI-powered workflows to continuously improve campaign effectiveness and creative output. ## Requirements - Creative Leadership: 8+ years leading brand, marketing, or creative organizations with at least 3 years managing creative teams. - Player-Coach Style: Comfortable both leading others and personally contributing to creative strategy, reviews, and execution when needed. - Performance Mindset: Experience creating creative that not only looks exceptional but improves acquisition, conversion, and customer engagement. - Operational Excellence: Experience building scalable creative operations using systems, vendors, contractors, and repeatable processes. - AI Fluency: Comfortable incorporating AI tools into creative workflows to improve speed, quality, and efficiency while maintaining authenticity. - Strategic Thinking: Ability to connect creative decisions to business objectives, customer insights, and measurable outcomes. - Cross-Functional Influence: Proven ability to build strong partnerships across Marketing, Product, Engineering, Legal, and Executive Leadership. - Mission Alignment: Excited by using creative storytelling to build trust and advance PadSplit's mission of expanding affordable housing. ## Nice to Have - None specified. ## Benefits - Fully remote position - we swear! - Competitive compensation package including an equity incentive plan and company-wide bonus opportunity - National medical, dental, and vision healthcare plans - Company provided life insurance policy - Optional accidental insurances, FSA, and DCFSA benefits - Unlimited paid-time (PTO) policy with eleven (11) company-observed holidays - 401(k) plan - Twelve (12) weeks of paid time off for both birth and non-birth parents - The opportunity to do what you love at a company that is at the forefront of solving the affordable housing crisis Interview Process: - Your application will be reviewed for possible next steps by the Hiring Manager - If you meet eligibility requirements, the next step would be a phone call with a member of the PeopleOps team for about thirty (30) minutes - If warranted, the next step would be a video interview with our President for one (1) hour - If warranted, the next step would be a video interview with our CEO for one (1) hour - If warranted, the next step would be a video panel interview with key stakeholders at PadSplit for two (2) hours - The panel interview will require a candidate to work on a creative assessment where you will showcase your brand and design skills to the panel for discussion. - If warranted, then we move to offer!