Data Analyst Retention
Core
Analyze customer behavior and subscription metrics to optimize member retention, loyalty, and lifecycle experiences for a direct-to-consumer pet food company.
Role type
Data Analyst (Retention & Growth)
Builds
Subscription retention strategies, lifecycle communications, and mobile app features for pet owners.
Domain
Consumer goods / Pet care / Direct-to-consumer subscription
Deliverable
product features
Required skills
SQL, Excel, applied statistics, test design, multivariate analysis, retention/churn modeling, LTV analysis
Preferred skills
Growth analytics, lifecycle analytics, hypothesis generation, metric definition
Technologies
SQL, Excel
Responsibilities
Drive exploratory analytical projects to identify actionable learnings; Design and measure A/B tests for new experiences; Support cross-functional teams with ad hoc analysis and metric definition; Contribute ideas to enhance analytical processes.
Seniority
Mid-level, hands-on IC