Business Development Manager
Core
Drive new opportunity generation, create market-focused content, and execute go-to-market strategies for the Academic Life Sciences segment in North America.
Role type
Business Development Manager (Academic Life Sciences)
Builds
Go-to-market strategies, market intelligence, product positioning, and sales enablement content for microscopy solutions.
Domain
Life Sciences / Academic Research / Microscopy
Deliverable
product features
Required skills
Market intelligence, customer insight generation, go-to-market strategy development, product positioning, sales enablement, stakeholder engagement, content creation, competitive analysis
Preferred skills
Technical understanding of microscopy solutions, knowledge of Academic Life Sciences subsectors (Cell Biology, Cancer, Neuroscience), experience with KOL engagement
Technologies
None explicitly listed
Responsibilities
Monitor and interpret market signals including customer needs and competitive activity; Develop and maintain North American go-to-market strategy for the Academic Customer Segment; Create differentiated value propositions and customer-facing content; Equip sales teams with insights and tools; Represent the company at industry events and conferences; Measure and refine market development activities based on performance data
Seniority
Mid-Senior, hands-on IC
