Data Marketing/Data Analysis,Multiple Use Strategy and Marketing Strategy Planning - Ecosystem Utilization Promotion Office, Company Supervisory Department (C&M)
Core
Develop and implement marketing strategies to acquire Rakuten Mobile users and promote cross-use between Rakuten Mobile and Commerce & Marketing Company businesses.
Role type
Strategy-level marketing and data analysis lead
Builds
Marketing strategies and user acquisition plans for the Rakuten ecosystem
Domain
E-commerce and Telecommunications
Deliverable
product features
Required skills
Project management, Strategic planning, Data analysis, Market trend analysis, Competitive analysis, Cross-functional collaboration
Preferred skills
BI tools (e.g., Domo), SQL, Handling large datasets, Marketing experience, Business planning experience
Technologies
PowerPoint, Excel, Domo, SQL
Responsibilities
Collaborate with businesses to formulate Rakuten Mobile user acquisition measures, Analyze and utilize user data within the ecosystem, Develop plans based on market trends and competitive analysis, Establish mechanisms for horizontal deployment of best practices
Seniority
Mid-level, hands-on IC