Intern, Lifecycle & Retention Marketing, Disney+ - Jan to Jun 2027
Core
Support Disney+ Lifecycle and Retention team in developing, setting up, and optimizing marketing campaigns to drive customer engagement, retention, and lifetime value across Thailand and Philippines.
Role type
Marketing Intern
Builds
Marketing campaigns across email, push, and in-app channels
Domain
Streaming entertainment / Direct-to-Consumer
Deliverable
product features
Required skills
Campaign development, stakeholder collaboration, creative asset coordination, test and learn execution, performance analysis, automated campaign ideation, regional lifecycle support, concept generation
Preferred skills
Subscription business understanding, organizational skills, attention to detail, analytical and numerical skills
Technologies
Email platforms, Push notification systems, In-app messaging tools
Responsibilities
Develop and execute marketing campaigns across direct communication channels, Plan and develop marketing calendar, Work with creative teams to obtain campaign assets, Brief creative agencies on copy angles, Deliver test and learn scenarios for optimization, Analyze campaign performance and identify optimization areas, Collaborate with Lifecycle team to drive business metrics, Champion new customer engagement techniques, Work with regional leads on automated campaigns, Produce new creative concepts
Seniority
Intern
