Principal Product Manager- Monetization
Core
Lead strategy and evolution of subscription plans, tiering ecosystems, and new monetization opportunities for Disney's global streaming and digital portfolio.
Role type
Principal Product Manager (Monetization & Subscription Strategy)
Builds
Subscription plans, tiering structures, pricing-adjacent experiences, and monetization features for Disney+, Hulu, ESPN, and other consumer media products.
Domain
Streaming media, entertainment, consumer technology, subscription business models
Deliverable
product features
Required skills
subscription strategy, monetization, pricing & packaging, growth strategy, A/B testing, customer segmentation, lifecycle optimization, cross-functional leadership, data-driven decision making
Preferred skills
international market expansion, billing systems, personalization, machine learning-driven growth systems
Technologies
commerce platforms, billing systems, experimentation frameworks
Responsibilities
Define long-term strategy for subscription plans and tiering; drive plan portfolio evolution across tiers; build differentiated experiences for distinct consumer segments; partner with Pricing, Finance, and Data Science to optimize offerings; translate user insights into product opportunities; define success metrics and own experimentation frameworks; balance customer value, revenue, and scalability; influence executive stakeholders with data-informed recommendations.
Seniority
Principal, strategy & mentorship
