Senior Performance Marketing Manager (m/w/d)
Core
Managing key account relationships with reach partners and optimizing performance marketing campaigns to monetize online shop traffic.
Role type
Senior Performance Marketing Manager (Key Account & Campaigns)
Builds
Performance marketing campaigns and optimized monetization strategies for partner online shops
Domain
E-Commerce, Digital Marketing
Required skills
Performance marketing, Key account management, Campaign optimization, KPI analysis, A/B testing, Partner relationship management, Reporting & dashboards
Preferred skills
Analytical thinking, Business acumen, Conversion optimization, Market trend analysis
Technologies
Digital marketing platforms, Analytics tools, Reporting software
Responsibilities
Manage and expand business relationships with reach partners based on KPIs and economic goals; Identify, evaluate, and test new business potentials with existing and new partners; Monitor and optimize performance campaigns; Create and develop reports and dashboards for actionable insights; Conduct market, competitor, and trend analysis; Coordinate cross-functional projects for product and service development with partners.