Media Manager International (m/w/d)
Core
Managing international media activities across online and offline channels, including planning, briefing, and steering image and performance media campaigns for a pet food brand.
Role type
Media Manager
Builds
Media campaigns and media-mix strategies for the Vitakraft brand
Domain
Consumer Packaged Goods (Pet Food)
Required skills
Media management, Mediaplanung, Agency management, KPI analysis, Campaign performance optimization, Retail Media integration
Preferred skills
Brand communication, Strategic thinking, Analytical mindset
Technologies
Media planning tools, Reporting dashboards
Responsibilities
Steer media activities across online and offline channels, Plan and steer image and performance media campaigns, Analyze campaign performance and derive optimization measures, Integrate Retail Media into the media mix, Collaborate with creative teams and international stakeholders
Seniority
Mid-Senior, hands-on IC