Performance Marketing Manager (m/w/d)
Core
Develop and execute online marketing strategies using AI for content creation to drive customer acquisition, course bookings, and instructor recruitment.
Role type
Performance Marketing Manager
Builds
Google Ads, Meta Ads, LinkedIn campaigns, and AI-generated ad creatives
Domain
Digital Marketing / E-learning
Required skills
Google Ads, Meta Ads, AI content generation, landing page optimization, data analysis, B2B marketing, SEO, email marketing
Preferred skills
LinkedIn advertising, SEO, email marketing
Technologies
Google Ads, Meta Ads, AI tools
Responsibilities
Plan and manage online marketing budget and strategy; create and optimize paid ad campaigns; develop ad concepts and generate AI-driven text and visuals; improve landing pages and conversion paths; collaborate with sales and development teams.
Seniority
Mid-Senior, hands-on IC