E-Commerce Manager (m/w/d), Fulda
Core
Strategically and operationally develop B2B and B2C online shops, optimize product data and content, and execute online marketing campaigns.
Role type
E-Commerce Manager
Builds
B2B and B2C online shops, marketing campaigns, and product data management
Domain
Industrial safety equipment trade (Werkzeug- und Arbeitsschutzhandel)
Required skills
E-Commerce strategy, B2B/B2C sales, product data management, online marketing (SEO, SEA, newsletters), market analysis, agency management, cross-functional collaboration
Preferred skills
Experience in B2B trade environment, PIM solutions (e.g., Pimcore), data analysis tools
Technologies
Shop systems, PIM solutions (e.g., Pimcore), analysis tools
Responsibilities
Develop B2B and B2C online shops, optimize product data and content, plan and implement online marketing measures, analyze shop and campaign metrics, manage external agencies and service providers, act as interface between sales, marketing, IT, and procurement, monitor market trends
Seniority
Mid-level, hands-on IC