Marketing Manager/in (m/w/d)
Core
Develop and execute creative marketing strategies to position educational offerings, manage online activities, and align marketing with sales efforts for the craft industry.
Role type
Marketing Manager
Builds
Educational programs, online marketing campaigns, events, and integrated sales communications
Domain
Education / Craft Industry
Deliverable
product features
Required skills
Digital marketing strategy, SEO/SEA, Campaign analysis, Content management, CRM usage, Market trend analysis
Preferred skills
Experience with Google Ads, Google Analytics, LinkedIn Campaign Manager, Meta Business Suite, TYPO3
Technologies
Google Ads, Google Analytics, LinkedIn Campaign Manager, Meta Business Suite, TYPO3
Responsibilities
Position educational offerings for target audiences, plan and execute creative marketing campaigns, analyze campaign results, coordinate marketing and sales activities, plan and communicate events, identify market trends
Seniority
Mid-level, hands-on IC