Online Marketing Manager (w/m/d) – Erfurt, Hybrid, Teilzeit/Vollzeit
Hybrid
Core
Design and execute B2B online marketing campaigns to generate qualified leads and promote digital offerings.
Role type
B2B Online Marketing Manager
Builds
B2B digital campaigns and lead generation programs
Domain
B2B Marketing / Digital Advertising
Required skills
B2B online marketing strategy, paid media management, account-based marketing, conversion rate optimization, data analysis, marketing automation
Preferred skills
IT background, experience with Google Ads and LinkedIn Campaign Manager
Technologies
Google Ads, LinkedIn Campaign Manager
Responsibilities
Develop cross-channel online marketing campaigns, analyze marketing KPIs and user behavior, manage paid media campaigns, drive lead generation and account-based marketing, optimize website and landing page performance
Seniority
Mid-Senior, hands-on IC
