Online Marketing Specialist SEA / SEO / GEO (m/w/d)
Core
Managing and optimizing paid search, SEO, and Generative Engine Optimization (GEO) campaigns to improve brand visibility in AI search results and traditional rankings.
Role type
Online Marketing Specialist (SEA/SEO/GEO)
Builds
Search and social media ad campaigns, SEO content and technical optimizations, GEO strategies for AI overviews
Domain
Digital Marketing, Search Engine Optimization, Generative AI
Required skills
Google Ads management, SEO implementation, GEO strategy, GA4 analysis, Search Console usage, AI tool integration, campaign reporting
Preferred skills
Experience with Meta and LinkedIn Ads, building AI automation workflows, prompt engineering
Technologies
Google Ads, GA4, Search Console, Claude, ChatGPT, Gemini, Meta Ads, LinkedIn Ads
Responsibilities
Optimize Google Ads and social media campaigns, implement on-page SEO measures, execute GEO strategies for AI visibility, build AI automation workflows, analyze data and derive optimizations
Seniority
Mid-level, hands-on IC